Ometz Workshop – Corporate Social Media Strategy 2011

Today, I gave a workshop on corporate social media strategy at Agence Ometz. In it, we explored the different social media channels that business can leverage, and how they might align those channels with their business goals. Specifically, we covered:

  • Blogging (for SEO)
  • Blogger Outreach (online PR)
  • Facebook Pages
  • Facebook Ads
  • Facebook Connect Integration
  • LinkedIn (profiles, groups, and jobs)
  • and Twitter

Here are some links to some of the tools we discuss using for managing multiple Twitter and Facebook accounts:

And here are the slides from the session.

CT Moore

The founder of Socialed, CT Moore has a decade of experience in digital media. He’s managed SEO, social media, and content campaigns from both the client and agency side for start-ups and multinational brands alike. A widely published writer and blogger, CT is also a speaker who’s presented training workshops and at conference throughout Canada and the US. You can find out more about CT Moore on LinkedIn.

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