Tag: facebook connect

Corporate Social Media Strategy Workshop at Ometz

This past Wednesday, I gave another workshop on “Corporate Social Media Strategy”. As always, the presentation evolved a bit since the last time because the world of social media evolves so fast, and there are always new tools. In this workshop, we explored the different social media channels that business can leverage, and how these channels can support their business goals.… Read more →

Ometz Workshop – Corporate Social Media Strategy 2011

Today, I gave a workshop on corporate social media strategy at Agence Ometz. In it, we explored the different social media channels that business can leverage, and how they might align those channels with their business goals. Specifically, we covered: Blogging (for SEO) Blogger Outreach (online PR) Facebook Pages Facebook Ads Facebook Connect Integration LinkedIn (profiles, groups, and jobs) and… Read more →

Social Media Strategy for Ecommerce – Salon Ecom Montreal 2011

This Wednesday will mark the first annual Salon eCom Montreal, and I’m going to be delivering a presentation on Social Media Strategy for Ecommerce. Salon Ecom Montreal is an all day event that explore all aspects of ecommerce strategy and best practices. It will be held at the Palais des Congrès in Montreal on May 18, 2011. I’ll be co-presenting… Read more →

Ometz Workshop – Corporate Social Media Strategy

Yesterday, I delivered a workshop at Agence Ometz on Corporate Social Media Strategy. The first part of the course consisted in a presentation where we explored 3 business applications of social media: (1) online reputation management & blended search optimization, (2) social media for SEO, and (3) enterprise social media API integration, such as Facebook Connect. Here are the slides… Read more →

Wordcamp Montreal

Today, I’m delivering a presentation at Wordcamp Montreal called Optimizing WordPress for Search and Social. The goal of this presentation is to explore how you can optimize WordPress blogs for both Search and Social Media. After this session, audience members should (1) have a firm grasp on the fundamentals of onsite SEO, (2) understand the advantages of Facebook Connect, and… Read more →