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Tech Media Predictions for 2012

For those of you that aren’t aware, I co-host a show called HipMojo that’s all about digital media and technology. This is show #22 (released last week) in which Ash and I make some predictions for 2012. I throw out a couple whimsical predictions about Amazon, Google and Facebook — but even I have trouble taking these completely seriously.

After that, Ash runs through a list of “anti-predictions”. What he’s doing with these “anti-predictions” poking fun at some very common digital media predictions that we hear year after year after year. Some of them include:

  • this/next year being “the year of mobile”
  • television finally declining
  • and whole bunch more…

If anything, our combined cynicism is food for thought in the sense of a reminder that it’s a little too easy to drink the kool-aid, pee out some snake-oil, and get carried away with just how much short-term promise some medium or technology has. Which isn’t to say that these media and technologies don’t have promise, but just that change, no matter how quick and disruptive as a force it can be, rarely happens over night. In any case, I hope you enjoy this episode…

2012, Amazon, Apple TV, Cable, facebook, Google, Google TV, Mobile, Television


CT Moore

The founder of Socialed Inc., CT Moore has over a decade of experience in Digital Marketing, and has managed SEO, Social Media, and Content Marketing campaigns for both start-ups and multinational brands alike. He is also a partner and the head of digital at anderson pigeon, a full-service agency that specializes in digital, retail, and trade marketing. CT's writing has been featured in dozens of publications and blogs, and he’s spoken at conferences throughout Canada, the US, and Europe. You can stalk CT and learn more about him through his LinkedIn profile.

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