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Technical SEO for Dynamic Websites – MWNW 2011

Last weekend (May 7th), I had the privilege of attending Make Web Not War (MWNW) in Vancouver. MWNW is an annual event sponsored by Microsoft that explores the power and flexibility of new web paradigms, from Microsoft web platforms and Open Source applications to cloud computing and mobile technologies. The goal of the event is basically to help developers build the ultimate web experience for their clients.

In any case, I was invited as a speaker, where I co-presented a session on “Technical SEO for Dynamic Websites.” Here’s a description of the session and the slideshow. If you have any questions regarding this topic or presentation, please feel free to leave a comment:

SEO is an essential part of making sure that your websites are found and fully indexed by Google. In this session, we will examine the technical factors that influence how search engines index a website, and audience members will learn how to optimize both websites and CMS for search engine visibility.

Specifically, this session will address issues such as:

  • Proper implementation of various HTML elements,
  • Effective use of AJAX and Flash,
  • Use of redirections (301 vs 302),
  • Proper URL structuring and rewriting,
  • Duplicate content and the canonical tag

make web not war, mwnw, search engine optimization, seo, Vancouver

CT Moore

The founder of Socialed Inc., CT Moore has over a decade of experience in Digital Marketing, and has managed SEO, Social Media, and Content Marketing campaigns for both start-ups and multinational brands alike. He is also a partner and the head of digital at anderson pigeon, a full-service agency that specializes in digital, retail, and trade marketing. CT's writing has been featured in dozens of publications and blogs, and he’s spoken at conferences throughout Canada, the US, and Europe. You can stalk CT and learn more about him through his LinkedIn profile.

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