Social Media Marketing

Your audience is greater than the sum it’s parts. Your audience is a community – driven by values and inspired by its conversations. But is your brand part of that narrative? And is it contributing to that conversation?

Socialed Inc. can help make sure that it does.

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Social media marketing is about more than posting updates or targeting users with ads according to their interests or demographics. It’s about participating in community and building trust through meaningful contributions. It’s about engaging users and inspiring them to take actions that support your business goals.

Our Approach to Social Media

An effective social media strategy should reflect the needs and values of your audience, and weave around how those needs bind members of that audience into a  community.

Socialed Inc. develops social media marketing strategies and campaigns that align your brand’s business goals with the real-world.We identify the communities that matter most to your audience, and tailor your messaging to contribute to those conversations in meaningful ways.

Identifying Goals and KPIs

Understanding where your business is and where it is striving to be.

Social Media Marketing strategies support cross-channel objectives and offer your brand a seat at the table. Socialed Inc. will work with your team to establish a plan of action centered around evolving trends, relevant KPIs, and business objectives. 

Social Media Audit and Strategy

Comparing your brand’s digital footprint to the competition.

Not all social media strategies are created equally. A social media audit will magnify opportunities to close competitive gaps and set trends of your own. Socialed Inc. will assess the digital landscape as well as your current social media efforts to generate actionable insights and develop a social media strategy around it to bridge any gaps that may exist.

Implementation and Training

Putting your brand where it needs to be – in front of qualified users.

The social media landscape changes on a dime and successful social media strategies account for this. Socialed Inc. analyzes your campaign’s results, identifies any new opportunities, and works with your team to optimize your social media strategy throughout its lifecycle. 

Content Planning and Management

Realizing your brand’s social presence + engagement.

Effective social media marketing requires vision, consistency, and optimization. It requires an understanding of the landscape where your brand and its followers connect. Socialed Inc. will help your business research, plan, and create social content assets that engage your audience on their terms and communicate your brand’s value-prop in a way that drives conversions.

Ongoing Support and Measurement

Where results meet optimization.

The social media landscape changes on a dime. Our social media strategies account for this. Socialed Inc. analyzes your campaign’s results, identifies any new opportunities, and works with your team to optimize your ongoing social media strategy to help you reach your business objectives.

Contact us today!